The Armed Forces Covenant - Why it Matters - Fusion
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The Armed Forces Covenant – Why it Matters

The Armed Forces Covenant – Why it Matters

Fusion is proud to pledge its support for ex-Service personnel by signing the Armed Forces Covenant. The company is already demonstrating its commitment to the Covenant through the active employment of veterans, as well as its partnership with PTSD rehabilitation charity: Rock 2 Recovery.

Fusion specializes in high-performance team programmes, vision alignment, and leadership development training through ethical CSR community initiatives; partnering corporate companies with their local charities.

The company was founded by former Royal Naval officer James O’Malley (himself an injured veteran), who started the business in the belief that high-performing teams should not just be reserved for the military.  Having been deployed on operations throughout the world, James has experienced the power of ultimate teamwork, and believes that ‘when a determined group of people work towards a common goal, anything can be achieved’.

James also acknowledges the value that ex-military personnel can bring to the corporate world; advocating never to underestimate the depth and breadth of experience that someone from the armed forces (regardless of rank), can bring to any team.

Wessex RFCA Regional Employer Engagement Director Jon Beake said “It’s fantastic that Fusion Community Initiatives joins nearly 200 businesses across the South West that have pledged their support by adopting their own Armed Forces Covenants; it’s been a pleasure tailoring the pledges to the individual business to make them relevant and mutually beneficial.”

During his 15 years’ experience within the Royal Navy, James engaged in an operational tour in Afghanistan, as well as operations in Iraq. His last role before leaving the military was as Lead Medical & Strategic Planner for EU Naval Forces Somalia. Aside from his military achievements, James is a Fellow of the Chartered Management Institute, and qualified NLP coach and practitioner. He has worked with some of the world’s most prestigious business schools, premiership rugby teams, as well as large corporate companies.

To find out more about how your organisation could benefit from pledging their support to the Armed Forces community contact the  Jon Beake at . To find a list of all those who have signed up to the Armed Forces Covenant visit

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